Tailwind

Overview

Tailwind is a social media scheduling platform with a specific depth in Pinterest marketing. Over 1 million creators and businesses use it, and Pinterest customers collectively drive 100 million clicks per month through the tool. The core scheduling feature is SmartSchedule, which analyzes your audience's activity patterns and automatically posts at the times most likely to drive engagement — no manual time selection needed. For Pinterest specifically, Tailwind goes well beyond basic scheduling. Ghostwriter drafts Pin titles, descriptions, alt text, and even image designs from a URL or product page. Tailwind Create generates multiple Pin variations from a single piece of content in minutes, which solves the consistency problem for creators who need to pin frequently without spending hours on design. Tailwind Communities let you collaborate with other creators in your niche to share each other's content and reach new audiences. Instagram and Facebook scheduling is included on all plans, though Pinterest is where Tailwind has the most depth and a formal Pinterest Partner relationship. Plans start at $0 with a Free Forever option; Pro costs $17.99/month (annual billing), Advanced $29.99/month, and Max $49.99/month.

Features

• SmartSchedule -- AI-optimized posting times based on your audience's engagement patterns
• Ghostwriter -- AI drafts Pin titles, descriptions, alt text, and image copy from any URL
• Tailwind Create -- Generates multiple Pin image designs from a single URL or product page in minutes
• Pinterest scheduling -- Deep Pinterest integration with bulk scheduling and spacing rules
• Instagram scheduling -- Schedule photo and video posts to Instagram with caption support
• Facebook scheduling -- Schedule posts to Facebook Pages and profiles
• Tailwind Communities -- Niche content sharing groups that extend your organic reach
• Bulk uploads -- Import large batches of content for scheduling at once
• AI design tools -- Generate branded social media graphics using AI-assisted design
• Content calendar -- Visual drag-and-drop calendar for planning and rearranging scheduled posts
• Analytics dashboard -- Track reach, engagement, follower growth, and click performance
• Shopify and WordPress sync -- Import product and post content directly for faster Pin creation
• Free Forever plan -- Fully functional free tier for creators just getting started with Pinterest

Best For

Pinterest marketers who want consistent, high-frequency posting without manual scheduling work, E-commerce brands on Pinterest driving traffic to product pages and Shopify stores, Food, lifestyle, and DIY bloggers building organic Pinterest traffic over time, Small business owners managing their own social media across Pinterest, Instagram, and Facebook, Content creators in visual niches who need a high volume of Pin variations without design time

How It Works

Connect your Pinterest, Instagram, and Facebook accounts during setup. Tailwind reads your audience's engagement history to build a SmartSchedule — a set of optimal posting times it recommends throughout the week. Add content to your queue by uploading images, importing from URLs, or using Ghostwriter to generate Pin content from a product link or page. For Pinterest, Tailwind Create lets you input a URL and generate multiple Pin image designs at once, pulling in your brand colors and copy automatically. Drag and drop content into your scheduling queue. Tailwind spaces posts across your SmartSchedule automatically, ensuring consistent distribution without content bursts. Tailwind Communities work like group boards: join a community in your niche, share your Pins to the community pool, and other members share your content in exchange for you doing the same. Analytics track follower growth, engagement rates, and click-through performance across all connected accounts.