Pixelfy

Overview

Pixelfy is a link management and audience-building platform built for Amazon FBA sellers and e-commerce brands. Every shortened URL embeds a retargeting pixel, allowing sellers to build custom audiences in Facebook, Instagram, Google, and other ad platforms from anyone who clicks their links. Those audiences can then be retargeted with discount offers, follow-up ads, or seasonal promotions. The link intelligence layer provides real-time click tracking, city-level and country-level geographic data, device-type detection, UTM parameter management, and automated robot filtering to exclude non-human traffic. A URL rotator lets sellers A/B test landing pages or route traffic to different product pages based on campaign rules. Pixelfy claims branded short links generate up to 35% more clicks than raw Amazon URLs. The retargeting audience built from those clicks can significantly improve PPC ROI when used in Facebook or Google campaigns. The platform is widely used by top Amazon sellers as part of their external traffic strategy — driving social, email, and influencer traffic into listings while collecting audience data in parallel. All plans include a 7-day free trial.

Features

• Retargeting pixel embedding -- Embeds Facebook, Google, and other tracking pixels into every shortened link automatically
• Branded short links -- Compact branded URLs that generate significantly more clicks than raw Amazon product links
• Real-time click analytics -- Tracks all link clicks instantly with detailed click history and performance metrics
• City-level and country-level tracking -- Geographic breakdown of who clicked your links for campaign targeting
• Device-type detection -- Identifies clicks from mobile, desktop, or tablet for campaign optimization
• UTM tag management -- Pre-set UTM parameters to track campaigns in Google Analytics or other platforms
• URL rotator -- Distribute traffic across multiple destination URLs for A/B testing or multi-variant campaigns
• Robot detection -- Automatically filters bot and non-human traffic from click analytics
• Bulk link shortening and export -- Create and export large batches of shortened links and click data
• Custom domain support -- Use your own branded domain for shortened links
• Link management dashboard -- Centralized view of all links, performance metrics, and campaign data
• Automated email reports -- Scheduled performance reports delivered to your inbox

Best For

Amazon FBA sellers running external traffic campaigns from Facebook, Instagram, or influencer channels, E-commerce brands wanting to build retargeting audiences from product link clicks, Amazon sellers using external traffic strategies to boost keyword rankings, Performance marketers running multi-channel campaigns who need unified link and audience data, Agencies managing link campaigns for multiple Amazon seller clients at scale

How It Works

Paste your long Amazon product URL into Pixelfy. The platform creates a branded short link and automatically embeds a retargeting pixel (Facebook Pixel, Google Tag, or other tracking code) into the redirect path. When someone clicks your link, Pixelfy records the click and fires the pixel on the redirect page, adding that visitor to your custom audience in your ad platform — without needing a landing page or website. Your Pixelfy dashboard shows real-time click history, conversion tracking, geographic breakdown, device types, and traffic sources. You can organize links with UTM tags, export click data in bulk, and schedule automated email reports. The URL rotator distributes traffic between multiple destination URLs for split testing or traffic routing. The retargeting audiences built through Pixelfy are used directly in Facebook Ads Manager or Google Ads for warm-traffic retargeting campaigns. Sellers typically retarget previous visitors with discount codes or seasonal promotions to drive repeat visits and conversions.